HOOPER 206 — AMANDA GOLDWASSER

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LOGO // This winemaker believes that wine is a form of "radical self expression." Their logo is another form of self expression: 206 is the number of the winemakers' college dorm room, the symbol radiating from the zero is a schematic of the Burning Man festival, and their tagline, 'drink something real' is their ultimate charge to their consumers.

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PACKAGE DESIGN // For their first release, I chose a color that references the lush color of Russian River Valley and paired it with a pastel violet to represent the grape.

PACKAGE DESIGN // Color, contrast, and elegant typography tie together the yearly Pinot Noir released under the Hooper 206 label.

PACKAGE DESIGN // This special edition Merlot incorporates an original illustration by the wife of one of Hooper 206's head winemakers.